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Providing Gourmet Customer Service in a Fast-Food World

Tuesday, September 15, 2026
11:00 AM - 12:00 PM (EDT)

Event Details

In today's fast-paced, convenience-driven world, most customer experiences are quick, transactional, and forgettable. But what if you could consistently deliver service that feels personalized, intentional, and elevated, no matter what industry?

Spoiler: it's not about luxury or expense; it's about care, quality, and attention to detail. Through vivid real-world examples, proven strategies, and a touch of humor, attendees will explore how to:

  • Personalize customer interactions in meaningful ways
  • Balance speed with empathy and professionalism
  • Make the basics feel exceptional through consistency and thoughtfulness
  • Stand out by exceeding expectations (without being over the top)
  • Avoid coming across as out of touch or insincere

Whether you work in property management, healthcare, legal services, retail, or any other client-facing field, this session will give you actionable tools to make every customer feel valued - and keep them coming back.

1 CEC

COST: PEP - FREE | Member - $25.00 | Non-Member - $49.00

For More Information:

Jenni Hall
Jenni Hall
Director of Education & Workforce Piedmont Triad Apartment Association

Instructed By:

Michael Bell | Director of Client Relations

As the Director of Client Relations, Michael leads the client relations & support teams and also serves on the firm's Executive Team. He joined L&B in December 2013 and spends most days in the trenches with the Team fielding client emails and phone calls along with working with corporate leadership for various management clients to provide the best experience for their teams. His favorite part of his job is engaging with clients either through education or while traveling for the firm.

Before L&B (and the original Brownlee Law Firm, where Michael started his career in the legal space), he worked in Communications at the Medical University of South Carolina, where the most interesting part of the job was hearing patients tell him way more about their issues than he needed (or wanted) to hear.

Michael was honored to be the recipient of the Charleston Apartment Association's Prestigious Pineapple Award in 2019, the same year he graduated from the CAA Lead Class. He received his NAA CAS Certification in October 2020, and in 2021, he was the recipient of the CAA 2020 Supplier of the Year Award.  In 2022, he was elected to serve on the Charleston Apartment Association Board of Directors, where he currently serves as Co-Chair on the Education Committee.

When not at work, he enjoys spending time with his son, daughter-in-law, and granddaughter, enjoying anything Disney related, or exploring National Parks and anything brewed with his amazing wife and partner of 30+ years.