Trend Watch: Leasing on TikTok?
Social apps like Instagram, Twitter, and even TikTok are recognizing that social media is part of the customer journey and they're responding by creating shoppable ad formats and integrating with channels such as Shopify.
Apartment communities can hop onto this trend by putting floorplans on social media and continuing to develop the virtual leasing strategies that came to the forefront during the pandemic.
This was one of the emerging social trends discussed during the Multifamily Social Media Summit last week.
For more details on the latest social media trends, read the full article from GlobeSt.com here