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Trade Show 101: Supplier Strategy Session

What to Expect When You're Exhibiting

Wednesday, September 10, 2025
11:00 AM - 12:00 PM (EDT)

Event Details

Time to Perfect Your Winning Strategy!

Whether you're a rookie supplier partner, or it's been a while since you've been in a PTAA Trade Show, this event is for you! We like to think that our annual Trade Show is pretty special - you've never been to a Trade Show like a PTAA Trade Show!

This in-person presentation will give all of our exhibiting supplier partners a chance to get to know the PTAA Trade Show and ask questions about what to expect from an experienced Supplier Partner. 

Topics might include:

🎲 Should I wear a costume?

🎲 What kind of swag should I bring?

🎲 Who are the attendees?

🎲 How can I stand out?

🎲 How do I get extras like carpeting for my booth handled?

For More Information:

Kelly Pace
Kelly Pace
Director of Events & Member Services Piedmont Triad Apartment Association
Hosted By:

Samantha Amato
Loebsack & Brownlee PLLC

Sam Amato, originally from Beaufort, SC, and raised in Summerfield, NC, grew up in a household led by two Marines who have enjoyed a successful entrepreneurial career in the apartment industry for over 25 years.

With a diverse background spanning leasing, marketing, website development, strategic partnerships, advocacy, mentorship, and leadership, Sam brings a wealth of expertise to every team she leads.

Sam began her career in the apartment industry in 2014 as a Leasing Agent. She quickly advanced to Assistant Manager, Community Manager, and Regional Marketing Support before transitioning to the supplier side. Currently, she serves as the Strategic Partnerships Regional Manager at Loebsack & Brownlee, PLLC, where she supports, collaborates, and partners with 24 apartment associations and team members across five states- and growing.

Her leadership extends beyond her role, as she actively serves as Vice Chair of the AANC Next-Gen Committee, leads the AANC 20 on the Rise Taskforce, PTAA Suppliers Council Secretary, and PTAA Membership Vice Chair.

Sam’s contributions have been recognized within the firm, as the “Visionary” in 2023 and the “Sunshine” award in 2024, reflecting her inspirational, energetic, and people-focused approach.

When she’s not building lasting relationships and driving strategic initiatives, Sam enjoys spending time with her family, her furry friends, and soaking up the sun outdoors.